About Me

The Full Story

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IVONIA is a beauty brand founded and operated by Nia, inspired by a lifelong passion for fashion, beauty, and creative self-expression.

Growing up, Nia was fascinated by the world of fashion. She spent countless hours watching 90’s runway shows and programs like America’s Next Top Model, captivated by the artistry, creativity, and confidence the industry represented. While she once imagined herself as a fashion designer, and even explored other career paths along the way, her love for beauty and aesthetics never faded.

Throughout high school, Nia began experimenting with makeup as a creative outlet. She explored bold and alternative styles, often leaning into edgy and gothic looks that allowed her to express herself freely. Over time, her style evolved into a more refined approach — focusing on enhancing natural beauty while still embracing creativity.

At just 19 years old, Nia decided to turn her passion into something meaningful by launching her own brand. This led to the creation of IVONIA, a name inspired by a blend of her own name, “Nia,” and “Ivo,” the name of her favorite tree — symbolizing growth, creativity, and individuality.

Today, Nia is a makeup artist and entrepreneur who uses beauty as a way to inspire confidence and creativity in others. Through IVONIA, she hopes to share her love for makeup while encouraging people to feel comfortable in their own skin.